Work Smarter, Not Harder

Hello everyone! ✋

Its been a while since I wrote a blog and that’s because I’ve been super busy which, obviously, is brilliant! Being this busy has also made me reevaluate how I work. I’ve created a few things that help me keep up to date with what I need to do as well as the smartest way to do it and I thought I’d do a quick blog post to share them with you so you can see if they can help your business too. 

The first thing I made was a front page for orders. When an order is placed I print it off then attach my front page which picks up the important information for me to see at a glance. 

I then sort them in the order of when they need posting. I also created a “to make this week” sheet so I can see quickly, how long I’ve got to make new orders. Then, so not to stress, I only keep hold of the order forms for those due this week.

I have also found myself listening to podcasts which have made me work better and I am currently in the process of making a daily task sheet, when its finished I shall give you a glimpse but for now the most important thing I’ve learnt is to care for yourself as well as your business.

You can’t pour from an empty cup.

Take care of yourself first.

Enjoy your work!

Jenny

http://www.craftymillerjm.etsy.com

Advertisements

So you want to sell your crafts?

When creating a new item to sell there are many things that you need to remember, if like me you have a shocking memory, print this out and keep handy for each item.

Item Name ____________
Created on ____________

Need CE Testing? ____

Done ___

I tend to take photos before testing to save making another item, as the tested one isn’t able to be sold, straight after.

Priced Item ____

Ingredient How much used Cost

Total Cost

+ Fees

+ 5% Profit

Total Price

Photographs Done ____

Make sure you make them square and 1000 x 1000 pixels.

5 pictures

1 picture showing the WHOLE item, on it’s own.

1 picture showing how it’s used (Incl background objects to set the scene)

1 picture with linked items

1 / 2 pictures showing details (if more than 2 needed, try using collages but don’t use this one as the MAIN picture.

Use a plain background (Use your local DIY store for wallpaper samples)

Natural Lighting is a must (NO FLASH) If you struggle to get natural lighting, because let’s face it UK Weather isn’t the best hehe, considering buying a lightbox (with lights)

Listed Item

Etsy Listing Tips

Title

  • What is it?

  • Who’s it for?

  • What’s it for?

  • Special Occasions?

Categories

  • What is it?

  • Who’s it for?

  • What’s it for?

  • Special Occasions?

Description

Google Intro (What comes up when your item turns up on a Search on Google) Include – what it is, gift ideas and any variations available.

Design

  • How is it made? (Don’t give away the secrets)
  • Measurements (Inches works best)
  • Variations Available (Colours, Sizes, Clasps etc)
  • Safety Information (CE for toys)

Special Offers

  • Postage offers?
  • Buy one, Get one Free etc?

Linked Items

Is there anything that would also be good with the item they’re looking at?

Crafting Time

  • How long does it take to make?
  • Do you have an order you make things in?
  • Can people rush their order? How?

Gift Ideas

  • Who would like it?
  • Special Occasions?

Postage & Packing

  • How do you wrap it for transport?
  • Can they upgrade anything?

Gift Wrap

  • Do you offer gift wrap?
  • How do they get it?

Variations
It’s easier to make people choose their variations than expecting them to write it in the notes as a lot of people forget and then you have to message them asking for it.
You can also incorporate differences in prices depending on what they buy.

Postage and Packaging Costs

Remember as well as costs for posting you have to include costs for any packaging materials you use.

Tags
There’s a very good website to help choose Tags. www.marmalead.com

  • What is it?
  • Who’s is it for?
  • Special Occasions
  • What’s it made from?

Share your items

There are many apps/websites that you can use to save time on sharing! I use Hootsuite but make sure you look around and choose the one that suits your needs best.

Shared on Facebook __

Shared to Craft Groups __

Shared to Local Sales Groups __

Shared on Twitter __

Use your Hootsuite to schedule tweets to coincide with the hashtag hours available on Twitter.

#CraftHour – 7pm Sunday
#HandmadeHour – 7:30-9.30pm Weds, 8pm Sun
#UKBusinessHour – 8pm Thurs
#UKLateHour – 9-10pm Mon-Fri
#BizHour 2-3pm Mon-Fri
#EnglandHour – 9pm Sun
#B2BHour – 2-4pm Mon-Fri
#GiftHour – 8-9pm Mon

Shared on Google + __

Shared on LinkedIn __

Shared on Instagram __

Remember to add the other places you advertise your items too.

  • Include Price
  • p&p costs
  • Size and Variations Available.
  • Link to your item and/or an email address to order from

 Helpful Hashtags to include.

  • #Tweeturbiz
  •  #mylocaltweets
  • #britishcrafters
  •  #shareourshop
  • #craftpromote
  • #craftbuzz
  • #etsyuksellers
  • #etsylove

Share your items links into Etsy Teams.
This is helpful when first listing new items as favourites help your placing on Etsy.
Remember to play the games fairly or you will be asked to leave the teams.